The Hidden Power of F*cking Up

The Try Guys deliver their first book–an inspirational self-improvement guide that teaches you that the path to success is littered with humiliating detours, embarrassing mistakes, and unexpected failures.



To be our best selves, we must become secure in our insecurities. In The Hidden Power of F*cking Up, The Try Guys – Keith, Ned, Zach, and Eugene – reveal their philosophy of trying: how to fully embrace fear, foolishness, and embarrassment in an effort to understand how we all get paralyzed by a fear of failure. They'll share how four shy, nerdy kids have dealt with their most poignant life struggles by attacking them head-on and reveal their – ahem – sure-fail strategies for achieving success.


But they're not just here to talk; they're actually going to put their advice to work. To demonstrate their unique self-improvement formula, they'll each personally confront their deepest insecurities. A die-hard meat-lover goes vegan for the first time. A straight-laced father transforms into a fashionista. A perpetually single sidekick becomes the romantic lead. A child of divorce finally grows more intimate with his family. Through their insightful, emotional journeys and surprising, hilarious anecdotes, they'll help you overcome your own self-doubt to become the best, most f*cked up version of yourself you can be!